By the Cliont product team
Retirement income planning lead intake software for retirement planning professionals

Retirement income intake that surfaces decision-makers up front

Ask every prospect where they stand in retirement, which income sources they're counting on, and whether they're the household decision-maker, then collect account statements before the discovery meeting gets booked.

Video greetingGuided intakeDocument uploadInstant lead scoring
Live previewQuestion 1 of 7
What is your current stage in retirement?
Already retired
Retiring within 2 years
Retiring in 3-10 years

The exact intake your retirement income planning leads complete

This is the real 7-question guided intake for Retirement Income Planning — the same flow your customers finish before you ever pick up the phone.

Preview
Your video greeting plays here

What a qualified retirement income planning lead should tell you

Qualification of prospects who need help converting savings, retirement accounts, and other assets into a structured, sustainable income stream for their retirement years.

  • Current Stage In Retirement
  • Have Investment Or Retirement
  • Sources Retirement Income Expect
  • Primary Decision-Maker These Retirement
  • Main Goal This Retirement
  • Work With Financial Advisor
  • Have Household Member Whose

The questions your team needs answered

Every retirement income planning intake asks these — and why each one matters.

QuestionWhy it matters
What is your current stage in retirement?Retirement stage carries the widest weight spread in the catalog, separating near-term prospects who need a plan now from those more than a decade out.
Do you have investment or retirement accounts you would like help generating income from?Without investment or retirement accounts to draw from, there's little for an income plan to work with, which is why this answer carries a steep weight drop when the answer is no.
Which sources of retirement income do you expect to rely on?Segments the lead so you can route, price, and prioritize it correctly.
Are you the primary decision-maker for these retirement financial decisions?A prospect who isn't the primary decision-maker often can't commit to a plan alone, so this answer flags whether the discovery meeting needs a second household member present.
What is your main goal for this retirement income plan?Segments the lead so you can route, price, and prioritize it correctly.
Do you currently work with a financial advisor?Knowing whether the prospect already has an advisor changes how the discovery meeting should be framed, from a fresh plan to a second-opinion review.
Do you have a household member whose income or assets should be included in this plan?Flagging a household member whose assets should be included tells the advisor to prepare for a joint financial picture rather than a single individual's accounts.

How Cliont scores retirement income planning leads

Every answer is weighted automatically — no manual review required.

Value signals

  • Already retired
  • Retiring within 2 years
  • Retiring in 3-10 years
  • Retiring in more than 10 years
  • Have Investment Or Retirement: yes
  • Primary Decision-Maker These Retirement: yes

See the lead your team receives

Retirement Income Planning Lead

91/100
High Priority
Retirement stageRetiring within 2 years
Has investment or retirement accountsYes
Primary decision-makerYes
Expected income sourcesPersonal savings, employer plan, Social Security
Main goalPlan tax-efficient withdrawals
Current advisorNo, never have
Household member to includeYes
Delivered to: Email · CRM · Calendar

From first click to qualified lead

Follow prospects and clients through one smooth, guided flow.

They land & meet you

Your video greeting plays instantly — a real face instead of a blank form.

They explain the project

Smart questions adapt to their project and capture the full scope.

They share the details

The scope and any documents come attached, so you can scope before the first call.

You get a ready lead

Scored and qualified — waiting for you to win it.

Built for retirement income planning workflows

Cliont capabilityRetirement Income Planning application
Weighted scoring engineCombines retirement stage, having investment accounts, and decision-maker status to rank prospects closer to retirement and in control of their finances higher than long-horizon or non-deciding leads.
Document upload captureCollects recent account statements at intake so advisors have real asset figures before the discovery meeting instead of relying on the prospect's memory.
Conditional branchingSurfaces the household-member question so advisors know upfront whether a spouse's assets or income need to be part of the plan.
CRM routingSends only prospects with investment accounts and near-term retirement timelines straight to the CRM, keeping long-horizon or unqualified inquiries out of the pipeline.

Common retirement income planning lead scenarios

Retiring within two years

A prospect flags they're retiring inside 24 months and has investment accounts to draw income from, the highest-weighted combination the intake can surface.

Already retired, restructuring income

Someone already retired wants help converting a mix of accounts into a withdrawal plan, distinct from a pre-retiree still accumulating assets.

Spouse's assets need including

The intake flags a household member whose income or assets should factor into the plan, prompting the advisor to prepare for a joint conversation rather than a single-filer one.

Not the sole decision-maker

A prospect indicates someone else shares control of the household's retirement decisions, a lower-weighted answer that signals the discovery meeting may need both spouses present.

Long runway, still exploring

A prospect retiring in more than 10 years scores lower on urgency than someone near retirement, helping advisors triage who needs a meeting now versus a nurture sequence.

Connect Cliont to your workflow

Send leads

HubSpot, HighLevel, Salesforce, JobNimbus

Book projects

Google Calendar, Outlook Calendar, Calendly

Notify your team

Email, SMS, Slack

Automate follow-up

Zapier, Webhooks, API

Simple, transparent pricing

Choose the plan that works for your business.

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Professional

Unlimited intake forms and leads for your growing business.

$397 / month
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  • Unlimited intake forms
  • Custom video greetings
  • AI-powered voice bot
  • English + Spanish support
  • Automatic lead scoring
  • Digital estimates & e-signatures
  • Photo, video & file upload
  • Advanced analytics dashboard
Try free for 14 days

Pay Per Lead

Only pay when you receive a qualified lead.

$47 / qualified lead
No setup fees · No monthly fees
  • Unlimited intake forms
  • Custom video greetings
  • AI-powered voice bot
  • English + Spanish support
  • Automatic lead scoring
  • Digital estimates & e-signatures
  • Photo, video & file upload
  • Charged only for submitted leads
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Retirement Income Planning lead-intake FAQs

How does the intake weigh someone already retired versus someone 10+ years from retiring?

Retirement stage is scored on a sliding scale, already retired and retiring within two years carry the highest weights, while retiring in more than 10 years carries the lowest, so advisors can see time-to-need at a glance.

What happens if the prospect isn't the one who controls the household finances?

The decision-maker question is weighted lower when the answer is no, which flags that a discovery meeting may need to include a spouse or partner before it's worth booking.

How is this different from a Retirement Readiness Assessment or Social Security Planning intake?

This intake is built around converting existing accounts into income and asks about withdrawal goals and income sources, whereas Retirement Readiness Assessment evaluates overall preparedness and Social Security Planning focuses specifically on benefit timing.

Does the intake tell me if the prospect already has an advisor?

Yes, the current-advisor question distinguishes prospects with no advisor, a past advisor, or an active one, which changes how a discovery meeting should be positioned.

What documents get collected before the meeting?

The intake requests recent account statements so advisors arrive at the discovery meeting with real numbers instead of estimates from the prospect.

Does the income-sources question affect the lead score?

It's a multi-select field used to give advisors context on complexity, such as business sale proceeds or rental income, rather than a scored field, since it carries no weight in the catalog.

Turn retirement income planning visitors into qualified clients

Give every retirement income planning visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you take the first call.