Turn logo design enquiries into strategy-call-ready leads
Tell us whether a client needs a new logo or a redesign, when they need it finished, and whether budget and sign-off are already in place. Upload existing brand guidelines or logo files so designers walk into the strategy call with real context instead of guesswork.
The exact intake your logo design leads complete
This is the real 7-question guided intake for Logo Design — the same flow your customers finish before you ever pick up the phone.
What a qualified logo design lead should tell you
Creation of a new logo mark or redesign of an existing one for a business, nonprofit, professional practice, or personal brand, scoped by timeline, budget readiness, and required file formats.
- Brand New Logo, Or
- Organization This Logo
- Already Have Brand Guidelines
- Soon Finished Logo
- Person Who Can Approve
- Have Approved Budget Allocated
- Formats Or Uses Final
The questions your team needs answered
Every logo design intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| Do you need a brand new logo, or a redesign of an existing one? | Distinguishes brand-new design work from redesign scope, which changes project pricing, timeline, and creative approach before the strategy call. |
| What type of organization is this logo for? | Organization type shapes typical budget range and creative direction, helping designers tailor examples during the strategy call. |
| Do you already have brand guidelines such as colors, fonts, or style preferences? | Knowing whether brand guidelines already exist tells the designer if they're building a mark from scratch or working within existing color and type constraints. |
| How soon do you need the finished logo? | Timeline urgency carries the highest scoring weight, pushing tight deadlines to the top of the queue ahead of open-ended requests. |
| Are you the person who can approve and finalize the design decisions? | Confirming the respondent can approve and finalize designs prevents proposals from stalling with a non-decision-maker. |
| Do you have an approved budget allocated for this logo design project? | An approved budget signals a lead that's ready to move forward rather than one still shopping for a rough estimate. |
| Which formats or uses do you need the final logo for? | Knowing which formats and uses are required lets the designer scope deliverables like vector files, print-ready formats, and signage specs before quoting. |
How Cliont scores logo design leads
Every answer is weighted automatically — no manual review required.
Value signals
- As soon as possible
- Within a month
- In a few months
- No specific deadline
- Person Who Can Approve: yes
- Have Approved Budget Allocated: yes
See the lead your team receives
Logo Design Lead
From first click to qualified lead
Follow prospects and clients through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the project
Smart questions adapt to their project and capture the full scope.
They share the details
The scope and any documents come attached, so you can scope before the first call.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for logo design workflows
| Cliont capability | Logo Design application |
|---|---|
| Weighted scoring engine | Automatically weighs timeline urgency, budget approval, and decision-maker status so a client who needs a logo ASAP with budget approved outranks one with no deadline and no budget confirmed. |
| Video intake widget | Lets clients show existing logos, packaging, or storefronts on camera when describing a redesign, giving the designer visual context before the strategy call. |
| Multi-select capture | Records every format the client needs — digital, print, signage, or merchandise — so proposals include the right file deliverables from the start. |
| CRM routing | Sends qualified logo design leads straight to your CRM tagged by organization type and request type, so new-logo and redesign work can be sorted into separate pipelines. |
| Conditional flagging | Flags leads where the person filling out the form isn't the final approver, so you know to loop in a decision-maker before drafting a proposal. |
Common logo design lead scenarios
Deadline-driven rebrand
A business needs a redesign as soon as possible, has budget approved, and the requester is the final decision-maker — the intake scores this at the top of the queue for a fast strategy call.
Early-stage nonprofit inquiry
A nonprofit wants a new logo with no specific deadline and no budget confirmed yet — the intake still captures format needs and guideline status so it's ready to follow up once funding lands.
Founder without brand guidelines
A personal brand founder needs a brand-new logo, has no existing colors or fonts to work from, but can approve decisions directly — the intake flags this as a from-scratch build rather than a guided redesign.
Committee-approved corporate request
A professional practice requests a redesign where the person filling out the form isn't the final approver — the intake still scores timeline and budget but flags the sign-off gap before a proposal goes out.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book projects
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More branding and design intake templates
Logo Design lead-intake FAQs
How does the intake tell a brand-new logo request from a redesign?
The intake asks directly whether the client needs a new logo or a redesign of an existing one, so the request routes to the right scope and creative approach before it reaches your CRM.
What if the person filling out the form can't approve the final design?
The intake asks directly whether the respondent can approve and finalize design decisions; a 'no' answer still gets scored and routed, but at a lower weight, so you know to confirm the real decision-maker before drafting a proposal.
Does the intake account for nonprofits or personal brands differently than businesses?
Yes — the organization-type question captures whether the request is for a business, nonprofit, professional practice, or personal brand, so you can tailor pricing and creative direction accordingly.
What happens if a client doesn't have budget approved yet?
Budget approval is scored but isn't disqualifying — leads without a confirmed budget are still captured and routed to your CRM, just weighted lower than ones ready to move forward.
What file formats or uses does the intake ask about?
Clients select every intended use up front — digital and web, print materials, signage, or merchandise — so your proposal already accounts for the deliverables the project actually needs.
Can the intake tell me if a client already has brand guidelines?
Yes, one question asks whether the client has existing colors, fonts, or style preferences, so you know before the strategy call whether you're building within constraints or starting from a blank page.
Turn logo design visitors into qualified clients
Give every logo design visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you take the first call.