Know which influencer campaign leads deserve a strategy call
Each submission captures the campaign goal, target platforms, and budget status set out in your intake form, plus uploaded brand briefs and content references — so you can see which influencer enquiries are funded and ready before you write a proposal.
The exact intake your influencer campaign leads complete
This is the real 7-question guided intake for Influencer Campaign — the same flow your customers finish before you ever pick up the phone.
What a qualified influencer campaign lead should tell you
Planning and qualification of paid or gifted influencer partnerships — covering campaign goal, target platforms, influencer tier, and budget status — so a social media marketing team can tell which enquiries are funded and ready to scope.
- Main Goal Influencer Campaign
- Platforms Want Influencers Create
- Already Have Budget Allocated
- Previously Worked With Influencers
- Size Influencer Following Engage
- Want Campaign Launch
- Authorized Approve Marketing Spend
The questions your team needs answered
Every influencer campaign intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| What is the main goal of your influencer campaign? | Sales or conversions and product launch goals carry the highest weight, since they signal a campaign with clearer commercial upside than awareness or content-only requests. |
| Which platforms do you want influencers to create content for? | Segments the lead so you can route, price, and prioritize it correctly. |
| Do you already have a budget allocated for influencer partnerships? | An allocated budget scores meaningfully higher than none, separating funded, ready-to-scope campaigns from early-stage inquiries. |
| Have you previously worked with influencers for this brand? | Separates real opportunities from leads that aren’t a fit yet. |
| What size of influencer following are you looking to engage? | Knowing the intended influencer tier upfront lets your team price and staff the campaign correctly before the first call. |
| When do you want the campaign to launch? | An ASAP launch date scores highest, letting your team fast-track leads that need a strategy call booked immediately over those just browsing options. |
| Are you authorized to approve marketing spend and contracts for this campaign? | Confirming spend and contract authority upfront prevents your team from writing a full proposal for someone who can't actually sign off on it. |
How Cliont scores influencer campaign leads
Every answer is weighted automatically — no manual review required.
Value signals
- Brand awareness
- Product launch
- Sales or conversions
- Content creation only
- Not sure
- Already Have Budget Allocated: yes
See the lead your team receives
Influencer Campaign Lead
From first click to qualified lead
Follow prospects and clients through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the project
Smart questions adapt to their project and capture the full scope.
They share the details
The scope and any documents come attached, so you can scope before the first call.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for influencer campaign workflows
| Cliont capability | Influencer Campaign application |
|---|---|
| Weighted scoring engine | Automatically ranks campaign goal against budget status, so a funded sales-driven campaign outranks an unbudgeted content-only request without manual review. |
| Multi-select intake fields | Captures every platform a client wants covered — Instagram, TikTok, YouTube, Facebook, or Other — as a single structured field instead of a free-text answer. |
| Decision-maker flagging | Uses the spend-authorization question to flag enquiries where the submitter can't approve contracts, so your team confirms the real approver before drafting a proposal. |
| Document collection on submission | Requests brand briefs and past content references upfront, so your team isn't chasing assets after the strategy call is already booked. |
Common influencer campaign lead scenarios
Funded product launch, launching fast
Goal is a product launch, budget is already allocated, and the client wants to launch as soon as possible — the intake pushes this straight to the top of the queue.
Content-only request, still exploring
Client wants content creation only, has no budget allocated yet, and marks the timeline as 'just exploring' — the intake still captures it but routes it as a lower-priority, early-stage enquiry.
Enthusiastic contact, no spend authority
Someone submits a detailed brief but answers no on being authorized to approve spend or contracts — the intake flags this so your team confirms the actual decision-maker before drafting anything.
Repeat brand scaling up influencer size
A client who has worked with influencers before now wants to move from micro to macro-tier creators with budget already set aside, giving the intake a clear, fast-moving profile to prioritize.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book projects
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More social media marketing intake templates
Influencer Campaign lead-intake FAQs
How does the intake handle a client who selects 'Not sure' for the campaign goal?
It's still captured and scored, just at a lower weight than a clear goal like product launch or sales conversions, so it surfaces as a lead worth a follow-up rather than a top priority.
Does the form check whether the person filling it out can actually approve the spend?
Yes — the intake asks directly whether the respondent is authorized to approve marketing spend and contracts, and a 'no' answer flags the lead so you confirm the real decision-maker before you write a proposal.
What happens if a client hasn't allocated a budget for influencer partnerships yet?
The intake asks that directly; an unallocated budget scores lower than a confirmed one but is still delivered to your CRM, marked as an earlier-stage enquiry rather than disqualified.
Can the intake tell me what size of influencer following the client wants?
Yes — clients select from nano, micro, macro, celebrity, or 'not sure,' which lets your team see the intended tier before the strategy call instead of asking it live.
Does the intake ask which platforms the campaign needs to cover?
Yes, clients select from Instagram, TikTok, YouTube, Facebook, or Other, and can choose more than one, so you know upfront whether it's a single-platform or cross-platform campaign.
How does launch timing affect where a lead lands in my pipeline?
A client wanting to launch as soon as possible scores highest, while someone who is 'just exploring options' scores lowest, so your team can see urgency at a glance rather than digging through the responses.
Turn influencer campaign visitors into qualified clients
Give every influencer campaign visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you take the first call.