Construction-to-permanent intake that asks what your team needs to
Ask whether the borrower already has a licensed builder, final building plans and cost estimate, and clear land ownership status before you spend time on a file that can't close. Cliont captures those answers, collects supporting documents, and sends qualified borrowers straight to your CRM.
The exact intake your construction-to-permanent loan leads complete
This is the real 7-question guided intake for Construction-to-Permanent Loan — the same flow your customers finish before you ever pick up the phone.
What a qualified construction-to-permanent loan lead should tell you
A single loan that funds the construction phase of a new home or major renovation and then automatically converts into a permanent mortgage once the build is finished, avoiding a second closing.
- Best Describes Construction Project
- Already Have Licensed Builder
- Have Final Building Plans
- Will Completed Home Be
- Current Status Land This
- Plan Start Construction
- Sole Borrower, Or Will
The questions your team needs answered
Every construction-to-permanent loan intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| What best describes your construction project? | Project type determines underwriting complexity — a new build on owned land is a cleaner file than an undefined 'not sure yet' inquiry. |
| Do you already have a licensed builder or contractor selected? | Whether a licensed builder is already selected signals how close the file is to being submission-ready. |
| Do you have final building plans and a cost estimate for the project? | Final plans and a cost estimate are what loan sizing and the draw schedule are built on, so their absence flags an early-stage inquiry. |
| How will the completed home be used? | Occupancy use affects which loan program and terms apply, since investment or business-use construction loans are underwritten differently than primary residences. |
| What is the current status of the land for this project? | Land ownership status shows whether a separate closing or contract review has to happen before construction terms can be finalized. |
| When do you plan to start construction? | The planned construction start date helps your team prioritize which files to work now versus which are still months out. |
| Are you the sole borrower, or will you apply with a co-borrower? | Borrower structure changes the documentation your team needs to request before scheduling the pre-approval call. |
How Cliont scores construction-to-permanent loan leads
Every answer is weighted automatically — no manual review required.
Value signals
- New build on land I own
- New build on land I'm purchasing
- Major renovation or addition
- Already Have Licensed Builder: yes
- Have Final Building Plans: yes
- Primary residence
Disqualifiers
- Not sure yet
See the lead your team receives
Construction-to-Permanent Loan Lead
From first click to qualified lead
Follow prospects and clients through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the project
Smart questions adapt to their project and capture the full scope.
They share the details
The scope and any documents come attached, so you can scope before the first call.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for construction-to-permanent loan workflows
| Cliont capability | Construction-To-Permanent Loan application |
|---|---|
| Document upload inside the intake | Borrowers who confirm they have final plans and a cost estimate are prompted to upload them directly, giving your team a construction budget to review before the pre-approval call. |
| Conditional lead scoring | Files with an owned lot, a selected builder, and finalized plans score highest, while 'not sure yet' or 'not yet identified' land answers score lower without being disqualified. |
| CRM routing by loan attributes | Leads marked investment or business-use occupancy can route to a different loan officer or program queue than primary-residence new builds. |
| Structured field capture | Borrower structure (sole, co-borrower, or entity) is captured up front so your team knows which documentation set to request before scheduling the pre-approval call. |
Common construction-to-permanent loan lead scenarios
Land owned, builder already selected
Borrower owns the lot outright, has a licensed builder and a cost estimate ready. This mix scores highest since it's closest to a fundable construction-to-permanent file.
Renovation with no builder yet
Major renovation or addition where no contractor has been chosen and plans aren't finalized. The intake still qualifies the lead but flags it as earlier-stage than a new-build file.
Land still under contract
Borrower is purchasing rather than owns the land and hasn't identified final plans. The land status answer signals the file needs a purchase closing before construction terms can be locked.
Investment property build
Occupancy is marked investment or rental rather than primary residence, sometimes applied for through a business entity. This changes which loan officer and program the lead should route to.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book projects
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More construction lending intake templates
Construction-to-Permanent Loan lead-intake FAQs
How does the intake handle borrowers who haven't chosen a builder yet?
The builder-selection question captures a 'no' answer as a valid but lower-weighted response, so the lead still comes through — it's just flagged as earlier in the process rather than discarded.
Does the intake distinguish new construction from a renovation or addition?
Yes, the project-type question separates new build on owned land, new build on land being purchased, and major renovation or addition, so your CRM record reflects the right project category from the start.
What if the land purchase hasn't closed yet?
The land-status question captures whether the lot is owned outright, owned with a mortgage, under contract, or not yet identified, so you know immediately if a land closing needs to happen before construction terms can be finalized.
Can the intake tell if the loan is for an investment property instead of a primary home?
Yes, the occupancy question separates primary residence, second home, investment or rental, and business use, since that distinction affects which loan program and terms apply.
Does the intake ask about co-borrowers or business entities?
Yes, borrowers indicate whether they're applying solo, with a co-borrower, or through a business entity, which affects the documentation your team requests next.
Turn construction-to-permanent loan visitors into qualified clients
Give every construction-to-permanent loan visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you take the first call.