By the Cliont product team
Family tree research lead intake software for genealogists

Know who's authorized before you start the research

Households share their research goal, how many generations back they want to trace, and which regions matter most, plus whether they're authorized to request family records, while uploading any documents or photos they already have.

●Video greeting●Guided intake●Photo upload●Instant lead scoring
Live previewQuestion 1 of 6
What is your main goal for this family tree research?
Build a complete family tree
Find information on a specific ancestor
Verify a family story or legend

Preview your family tree research intake

Explore 6 questions from the Family Tree Research template. This interactive preview uses illustrative scoring and sample attachments. Open the full survey to try the complete intake.

Preview
Your video greeting plays here

What a qualified family tree research lead should tell you

Research into a household's ancestry to build a family tree, typically starting from a stated goal, known generations, and any existing family documents or photos.

  • Main Goal This Family
  • Many Generations Back Trace
  • Already Have Any Family
  • Regions Or Countries Most
  • Person Authorized Request Records
  • Soon Would Like Research

The questions your team needs answered

Every family tree research intake asks these — and why each one matters.

QuestionWhy it matters
What is your main goal for this family tree research?The stated goal ranks the scope and depth of the engagement, from a full tree build down to a general 'other' request.
How many generations back are you hoping to trace?How many generations the household wants traced signals the likely complexity and length of the research project.
Do you already have any family documents, photos, or records to share?Whether family documents or photos already exist determines how much of the work starts from primary sources versus archival record searches.
Which regions or countries are most relevant to your family history?The regions or countries named point to which archives, languages, and record repositories the research will need to draw on.
Are you the person authorized to request records on behalf of the family?Confirming the person has authority to request records on the family's behalf matters before pursuing vital records that may be privacy-restricted.
How soon would you like the research to begin?An 'Immediately' answer flags the enquiry as time-sensitive for scheduling ahead of flexible-timing requests.

How Cliont scores family tree research leads

Configured answer weights help your team prioritize follow-up. Your team reviews each submission and decides the next step.

Value signals

  • Build a complete family tree
  • Find information on a specific ancestor
  • Verify a family story or legend
  • Explore heritage or ethnic origins
  • Other goal
  • Person Authorized Request Records: yes

Urgency signals

  • Immediately

See an example lead handoff

Illustrative lead details and score show how a submission can reach your team.

Family Tree Research Lead

88/100
High Priority
Main goalBuild a complete family tree
Generations back5 or more generations
Has documents/photosYes
Regions/countriesIreland, Italy
Authorized requesterYes
Research timingImmediately
Delivered to: Email · CRM · SMS notification

From first click to qualified lead

Follow homeowners and property managers through one smooth, guided flow.

They land & meet you

Your video greeting plays instantly — a real face instead of a blank form.

They explain the job

Smart questions adapt to their job and capture the full scope.

They add photos

Damage photos and details come attached, so you assess before you drive out.

You get a ready lead

Scored and qualified — waiting for you to win it.

Built for family tree research workflows

Cliont capabilityFamily Tree Research application
Lead scoringCombines the stated research goal with authorization status so a 'build complete tree' request from an authorized family member outranks a vague, unauthorized enquiry.
Document uploadHouseholds who answer 'yes' to already having family documents or photos can attach them directly, giving you a starting point before the first visit.
Free-text captureRegions and countries entered in free text are passed through to the CRM record so you can match the enquiry to archives or record sets you specialize in.
Conditional routingEnquiries answering 'no' on authorization can be flagged for a confirmation step before they're treated as ready for a visit.

Example family tree research lead scenarios

Illustrative situations explain the intake questions and possible follow-up.

Building a complete multi-generation tree

Household selects 'Build a complete family tree', wants 5 or more generations, and already has family documents to share — a high-scope, high-value project worth an immediate visit.

Verifying a family legend

Goal is to verify a family story, old photos or letters are already on hand, and the household wants to start immediately — a focused, well-documented research task.

Exploring heritage with no urgency

The household picks 'Explore heritage or ethnic origins', has no documents yet, and marks timing as flexible — still qualified, but lower priority for scheduling.

Unclear scope, unsure of generations

Goal is finding a specific ancestor but the household answers 'Not sure' on generations back — the intake still routes it, flagging that scope needs to be clarified on the visit.

Third party requesting on behalf of family

Someone submits the intake but answers 'No' to being authorized to request records on behalf of the family — a signal to confirm standing before committing research time.

Connect Cliont to your workflow

Connect your CRM

HubSpot, HighLevel, monday.com

Connect your legal software

Lawmatics, MyCase, Clio Manage and Clio Grow

Notify your team

Email, SMS, Slack

Configure other destinations

Google Sheets, configured webhooks, Zapier and API workflows

Simple, transparent pricing

Choose the plan that works for your business.

Most popular

Professional

Unlimited intake forms and leads for your growing business.

$397 / month
14-day free trial · Cancel anytime
  • Unlimited intake forms
  • Custom video greetings
  • AI-powered voice bot
  • English + Spanish support
  • Automatic lead scoring
  • Digital estimates & e-signatures
  • Photo, video & file upload
  • Advanced analytics dashboard
Try free for 14 days

Pay Per Lead

Only pay when you receive a qualified lead.

$47 / qualified lead
No setup fees · No monthly fees
  • Unlimited intake forms
  • Custom video greetings
  • AI-powered voice bot
  • English + Spanish support
  • Automatic lead scoring
  • Digital estimates & e-signatures
  • Photo, video & file upload
  • Charged only for submitted leads
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Family Tree Research lead-intake FAQs

How does the intake handle authorization to request family records?

The intake asks directly whether the person submitting is authorized to request records on behalf of the family. A 'yes' answer scores higher than a 'no', so you can confirm standing before committing research hours to a case.

What happens if the household doesn't have any documents yet?

The intake still captures the research goal, generations sought, and relevant regions even when no documents are attached, so you can scope the work as an archive-first project rather than turning the lead away.

Does requesting research to start 'Immediately' change how the lead is prioritized?

Yes. 'Immediately' is treated as an urgency signal and can be surfaced ahead of leads that mark 'Within a month' or 'Flexible timing' for the same research goal.

How do you handle households who answer 'Not sure' on generations back?

That answer is captured as-is rather than forcing a guess, so you can use the visit to clarify scope instead of losing the lead to an unanswerable question.

Can this intake tell the difference between a tree-building request and a DNA question?

The goal question only covers tree-building, ancestor searches, story verification, and heritage exploration — DNA-specific requests are better routed through the DNA Research Support intake.

What do you collect about which countries or regions are involved?

Region and country information is captured as free text, so households can list specific towns, provinces, or countries rather than picking from a fixed list, and that detail is passed to your CRM as context for the visit.

Turn family tree research visitors into qualified jobs

Give every family tree research visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you drive out.