Unfair competition intake that captures proof and timing up front
Ask whether the conduct is tied to a business, when it happened, and whether the client can name who's responsible — then collect screenshots, contracts, or other proof so each matter is scored before it reaches your CRM.
The exact intake your unfair competition leads complete
This is the real 7-question guided intake for Unfair Competition — the same flow your customers finish before you ever pick up the phone.
What a qualified unfair competition lead should tell you
Claims that a competitor, former employee, or other business used deceptive or improper tactics — such as copying branding, spreading false claims, or misusing confidential information — to take customers, sales, or market position from the prospective client's business.
- This Issue Related Business
- Believe Another Business Or
- Already Lost Money, Customers,
- Any This Happen Within
- Identify Who Responsible (
- Have Any Proof Can
- Conduct Connected Business In
The questions your team needs answered
Every unfair competition intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| Is this issue related to a business you own, run, or represent (not just a personal consumer purchase)? | Distinguishes an actual business dispute from a personal consumer complaint, which most unfair competition practices won't take on. |
| Do you believe another business or person is using unfair tactics to take your customers, sales, or market position (for example, copying your branding, spreading false claims, or misusing your confidential information)? | Confirms the core allegation — improper tactics aimed at customers, sales, or market position — actually fits the practice area. |
| Have you already lost money, customers, contracts, or business opportunities because of this conduct (or is it likely to happen soon)? | Establishes whether there's measurable harm, which affects both case value and whether damages can realistically be pursued. |
| Did any of this happen within the last 12 months (or is it still happening now)? | Recent or ongoing conduct is far more actionable than conduct that ended long ago, so this heavily influences urgency and viability. |
| Can you identify who is responsible (a specific competitor, company, seller, or former employee/partner)? | Knowing whether a specific party can be named affects how quickly a matter can move from consultation to action. |
| Do you have any proof you can share (such as ads, screenshots, customer messages, invoices, product samples, contracts, or emails)? | Existing documentation shortens the path to evaluating the claim and signals a client who's already building a record. |
| Is the conduct connected to business in the United States (for example, U.S. customers, sales, or a U.S.-based company or website)? | A U.S. business connection often determines whether the matter falls within a firm's jurisdiction and practical reach. |
How Cliont scores unfair competition leads
Every answer is weighted automatically — no manual review required.
Value signals
- This Issue Related Business: yes
- Believe Another Business Or: yes
- Already Lost Money, Customers,: yes
- Any This Happen Within: yes
- Identify Who Responsible (: yes
- Have Any Proof Can: yes
See the lead your team receives
Unfair Competition Lead
From first click to qualified lead
Follow people and businesses seeking counsel through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the matter
Smart questions adapt to their matter and capture the full scope.
They share the documents
The facts, dates, and any paperwork come attached, so you can assess the matter before the consultation.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for unfair competition workflows
| Cliont capability | Unfair Competition application |
|---|---|
| Guided upload widget | Lets prospective clients attach ads, screenshots, customer messages, invoices, product samples, or contracts as the proof this intake specifically asks about. |
| Weighted scoring engine | Combines answers on business ownership, identified responsible party, recent conduct, and available proof into a single score so you can spot the matters worth a consultation. |
| Conditional flagging | Automatically flags leads who answer 'no' to the U.S. business connection or business-ownership question so you can see the jurisdictional or scope limits before responding. |
| CRM delivery | Sends the full set of unfair competition answers — including who's responsible and what proof exists — straight to your CRM so intake doesn't need to be repeated on the call. |
Common unfair competition lead scenarios
Branding copycat with documentation
A business owner reports a named competitor copying their branding, has screenshots and lost sales figures, and the conduct is recent and U.S.-based — the intake surfaces this as a strong candidate before any consultation is offered.
Former employee poaching clients
A client suspects a former partner or employee is misusing confidential information to win customers but hasn't gathered documentation yet — the intake still captures the claim while flagging that proof is pending.
Can't identify who's responsible
A caller believes false claims are being made about their business online but can't say who's behind it — the intake records this gap so it can be weighed against the other answers rather than assumed away.
No U.S. business connection
The competing conduct involves customers and companies entirely outside the United States — the intake flags this since jurisdiction often limits whether the matter is one your firm can take.
Personal consumer complaint, not a business claim
Someone describes a bad experience as a private consumer rather than as a business owner or representative — the intake distinguishes this from an actual unfair competition matter early on.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book matters
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More business and corporate law intake templates
Unfair Competition lead-intake FAQs
Does the intake screen out matters with no U.S. business connection?
It asks directly whether the conduct involves U.S. customers, sales, or a U.S.-based company or website, and answers that break that connection score noticeably lower since jurisdiction often determines whether your firm can take the matter.
What if the prospective client doesn't have proof yet?
The intake still records the claim if they say no proof is available yet, but that answer lowers the score relative to a lead who can already share ads, screenshots, contracts, or messages.
Can the intake handle a claim where the client doesn't know who's responsible?
Yes — the intake asks whether the client can identify a specific competitor, company, or former employee, and a 'no' here is recorded and factored into the score rather than treated as disqualifying on its own.
How does the intake separate business claims from personal consumer complaints?
The first question asks whether the issue relates to a business the person owns, runs, or represents rather than a personal purchase, and personal-consumer answers score far lower since they typically fall outside unfair competition work.
Does the timing of the conduct affect how a lead is scored?
Yes — the intake asks whether the conduct happened within the last 12 months or is ongoing, since older, resolved conduct is weighted lower than recent or continuing harm.
Will the intake tell me if financial harm has already occurred?
It asks whether the client has already lost money, customers, contracts, or opportunities, or expects to soon, so you can see the practical stakes of the matter before a consultation is scheduled.
Turn unfair competition visitors into qualified cases
Give every unfair competition visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you book a consultation.