Local search intake that captures Google Business Profile status up
Local search intake asks about service areas, Google Business Profile status, and location count before any proposal goes out, with listing screenshots collected upfront so you know exactly what you're bidding on.
The exact intake your local seo leads complete
This is the real 6-question guided intake for Local SEO — the same flow your customers finish before you ever pick up the phone.
What a qualified local seo lead should tell you
Optimization of a business's Google Business Profile, listings, and on-site signals to improve visibility in map results and local searches for nearby customers.
- Business Serve Customers From
- Have Google Business Profile
- Many Physical Or Service
- Local Visibility Goals Most
- Authorized Make Changes Business'S
- Would Like Local Seo
The questions your team needs answered
Every local seo intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| Does your business serve customers from one or more physical locations or defined service areas? | Confirms whether the business has physical locations or defined service areas at all, which is the baseline requirement before any local search work makes sense. |
| Do you currently have a Google Business Profile or similar local listing for your business? | Distinguishes a lead who already has a verified listing from one starting at zero, which changes both the scope of work and the price of a proposal. |
| How many physical or service locations do you need optimized? | Segments the lead so you can route, price, and prioritize it correctly. |
| Which local visibility goals are most important to you right now? | Surfaces which visibility goal matters most, so a proposal can lead with map rankings, reviews, or listing accuracy instead of guessing. |
| Are you authorized to make changes to your business's online listings and website? | Flags whether the lead can actually authorize changes to listings and the website, which affects whether the next step is a strategy call or a conversation with a decision-maker. |
| When would you like local SEO work to begin? | Separates leads who want to start immediately from ones just exploring, so you can prioritize the strategy call queue accordingly. |
How Cliont scores local seo leads
Every answer is weighted automatically — no manual review required.
Value signals
- Business Serve Customers From: yes
- Yes, claimed and verified
- Yes, but not verified or incomplete
- No listing yet
- Not sure
- Higher map/local pack rankings
Urgency signals
- Immediately
Disqualifiers
- Not sure yet
See the lead your team receives
Local Search Lead
From first click to qualified lead
Follow prospects and clients through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the project
Smart questions adapt to their project and capture the full scope.
They share the details
The scope and any documents come attached, so you can scope before the first call.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for local seo workflows
| Cliont capability | Local SEO application |
|---|---|
| Conditional branching | Shows the location-count question only after a lead confirms it serves physical or service-area customers, so single-location businesses aren't asked about multi-location details. |
| Weighted lead scoring | Weights 'Higher map/local pack rankings' above 'Not sure yet' on the visibility-goals question, so leads with a clear ranking objective surface above ones still figuring out what they want. |
| Authorization flag | Surfaces a lead's answer to the authorization question directly in your CRM record, so you can see before the strategy call whether you're talking to a decision-maker. |
| Urgency tagging | Tags leads who select 'Immediately' on the start-timeline question so they route ahead of leads who are 'Just exploring options.' |
| Upload capture | Collects a screenshot of the current Google Business Profile listing alongside the intake answers, so you can see the starting point before the call. |
Common local seo lead scenarios
Multi-location brand chasing rankings
A business with more than five locations selects higher map and local pack rankings as its top goal and wants work to start immediately, so the intake flags it as high-value and urgent before you draft a proposal.
Single location with no listing yet
A one-location business admits it has no Google Business Profile listing and confirms it's authorized to make changes, giving you a clear starting point without wasting a call on discovery questions.
Unauthorized contact fills out the form
Someone submits the intake but isn't authorized to change the business's listings or website, a friction point the answers surface immediately instead of after you've built a strategy deck.
Reviews-focused business, not urgent
A business prioritizes more or better customer reviews over rankings and says it's just exploring options, so the intake routes it as a lower-urgency lead worth nurturing rather than an immediate strategy call.
Regional chain evaluating in a few months
A 2-to-5 location business wants accurate and consistent listings but plans to start in a few months, so the intake still captures location count and goals without pushing it into your immediate pipeline.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book projects
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More search engine optimization intake templates
Local SEO lead-intake FAQs
How does the intake handle a business with more than five locations?
The location-count question captures whether a lead has one location, 2 to 5, or more than 5, so you can tell at a glance whether a proposal needs to price for a single storefront or a multi-location rollout.
Does a lead get disqualified for not having a Google Business Profile listing yet?
No — the listing-status question still scores 'No listing yet' as a legitimate answer, since setting up a first listing is common local search work rather than a reason to turn the lead away.
How do I know if the person filling out the form can actually authorize changes?
A dedicated yes/no question asks whether the lead is authorized to change the business's listings and website, so you can flag contacts who'll need to loop in a decision-maker before work starts.
Can I tell which leads want to start right away versus later?
The timeline question separates 'Immediately' from 'Within a month,' 'In a few months,' and 'Just exploring options,' so urgent leads stand out from ones you should nurture over time.
How are local visibility goals used to prioritize a lead?
Goals like higher map and local pack rankings carry more weight than 'Not sure yet,' so a lead who already knows what they want to achieve scores higher than one still exploring options.
Does the intake distinguish a single storefront from a service-area business?
Yes — the first question confirms whether the business serves customers from physical locations or defined service areas, which changes how you'd scope location and listing work.
Turn local seo visitors into qualified clients
Give every local seo visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you take the first call.