By the Cliont product team
mortgage refinance lead intake software for firms

Qualify more mortgage refinance leads before the first call

A basic contact form gives you a name, an email, and silence. Cliont greets every visitor with your video, walks them through their project, collects documents, and hands you a scored, qualified lead.

Video greetingGuided intakeDocument uploadInstant lead scoring
Live previewQuestion 1 of 7
Do you currently own the property you want to refinance?
Yes
No

Information you need before every mortgage refinance project

  • Own Property Want Refinance
  • Property It
  • Main Purpose Cash Want
  • Know How Much Equity
  • Up Date On Mortgage
  • Soon Complete This Refinance
  • Sole Owner, Or There
  • Property Type
  • Main Goal Refinancing
  • Best Describes Current Mortgage

How mortgage refinance lead scoring works

Value signals

  • Own Property Want Refinance: yes
  • Yes, significant equity
  • Yes, some equity
  • Not sure
  • Up Date On Mortgage: yes
  • Lower interest rate

Urgency signals

  • Immediately

Your visitor has a real project. A contact form can’t hear it.

Prospects and clients arrive ready to explain the project. Give them a conversation instead of a dead form — and get exactly what you need to win it.

Basic contact form

Three empty fields and silence

  • No project details or scope
  • No documents or context
  • No way to tell a real lead from a tire-kicker
  • You chase; most never reply
Cliont intake

A guided conversation that converts

  • Full project scope in their own words
  • Relevant documents attached automatically
  • Every lead scored by value
  • High-intent leads flagged for you

From first click to qualified lead

Follow prospects and clients through one smooth, guided flow.

They land & meet you

Your video greeting plays instantly — a real face instead of a blank form.

They explain the project

Smart questions adapt to their project and capture the full scope.

They share the details

The scope and any documents come attached, so you can scope before the first call.

You get a ready lead

Scored and qualified — waiting for you to win it.

From template to routed lead

Cliont handles website intake and qualification; your existing business system remains the source of record after handoff.

Choose the right intake

Start with the industry, service, and project template that matches the work you want to qualify.

Configure the experience

Add your video greeting, keep the questions you need, and choose which answers affect fit, urgency, and value.

Connect it to your site

Embed the guided intake on the relevant service page and test the complete phone, tablet, and desktop experience.

Route the qualified lead

Send the score, answers, and uploads into your chosen notification, CRM, or calendar workflow for staff follow-up.

Mortgage Refinance lead-intake FAQs

What does a mortgage refinance intake collect?

Each mortgage refinance template asks job-specific questions drawn from the selected service, then captures contact details and relevant documents. The resulting submission gives the team more context than a name-and-email contact form.

How are mortgage refinance leads scored?

Cliont weights answers that indicate scope, urgency, fit, and potential value. It sends the score with the visitor's answers so the team can prioritize stronger mortgage refinance opportunities without manually reviewing every raw submission first.

Can visitors try a mortgage refinance intake on a phone?

Yes. The guided intake is designed for mobile, tablet, and desktop browsers. Visitors can answer questions and attach the requested files from the device they already have with them.

Where can qualified mortgage refinance leads be sent?

Cliont can route qualified leads to email, SMS, Slack, common CRM and calendar tools, Zapier, webhooks, or an API workflow. Cliont handles lead intake and qualification; the connected practice or business system remains the source of record after handoff.

Simple, transparent pricing

Choose the plan that works for your business.

Most popular

Professional

Unlimited intake forms and leads for your growing business.

$397 / month
14-day free trial · Cancel anytime
  • Unlimited intake forms
  • Custom video greetings
  • AI-powered voice bot
  • English + Spanish support
  • Automatic lead scoring
  • Digital estimates & e-signatures
  • Photo, video & file upload
  • Advanced analytics dashboard
Try free for 14 days

Pay Per Lead

Only pay when you receive a qualified lead.

$47 / qualified lead
No setup fees · No monthly fees
  • Unlimited intake forms
  • Custom video greetings
  • AI-powered voice bot
  • English + Spanish support
  • Automatic lead scoring
  • Digital estimates & e-signatures
  • Photo, video & file upload
  • Charged only for submitted leads
Get started

Browse every mortgage and lending intake template

View all mortgage and lending intake templates →

While they’re still using contact forms, you’re booking clients

Give every website visitor a guided, bilingual, qualifying intake — and turn your mortgage refinance traffic into signed work.