Keratin intake that captures hair condition and treatment history up front
Every keratin enquiry captures hair condition, length, and desired outcome, plus whether they've had a smoothing treatment before, so you know exactly who's walking through the door. Clients upload photos of their hair before you ever reserve a chair.
Preview your keratin treatment intake
Explore 5 questions from the Keratin Treatment template. This interactive preview uses illustrative scoring and sample attachments. Open the full survey to try the complete intake.
What a qualified keratin treatment lead should tell you
A chemical smoothing service that reduces frizz and adds shine, where formula strength, processing time, and consultation needs vary based on the client's current hair condition and history of prior chemical treatments.
- Hair'S Current Condition
- Long Hair
- Had Keratin Or Chemical
- Would Like Schedule This
- Result
The questions your team needs answered
Every keratin treatment intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| What is your hair's current condition? | Hair condition determines chemical compatibility and how much consultation time the treatment will require, which is why each option carries its own weight. |
| How long is your hair? | Hair length signals how much product and processing time the appointment will need, helping with chair-time scheduling. |
| Have you had a keratin or chemical smoothing treatment before? | Whether the client has had a smoothing treatment before indicates how much consultation and expectation-setting the first visit will need. |
| When would you like to schedule this treatment? | Scheduling timeframe separates clients ready to book this week from those still exploring, so you know who to prioritize for a chair hold. |
| What result are you hoping for? | The specific outcomes a client wants, frizz reduction versus straightening, determine which formula and technique the stylist should prep before the appointment. |
How Cliont scores keratin treatment leads
Configured answer weights help your team prioritize follow-up. Your team reviews each submission and decides the next step.
Value signals
- Healthy, natural hair
- Color-treated hair
- Chemically relaxed or straightened
- Damaged or brittle
- Not sure
See an example lead handoff
Illustrative lead details and score show how a submission can reach your team.
Keratin Treatment Lead
From first click to qualified lead
Follow clients and members through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the appointment
Smart questions adapt to their appointment and capture the full scope.
They add reference photos
Inspiration and reference photos come attached, so you prep the right look.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for keratin treatment workflows
| Cliont capability | Keratin Treatment application |
|---|---|
| Weighted answer scoring | Each hair-condition option (healthy, color-treated, relaxed, damaged, unsure) carries its own weight, letting you prioritize chair time based on how straightforward the chemical service will be. |
| Multi-select capture | The desired-results question lets clients pick more than one goal at once, so the stylist can see the full frizz/shine/straightening combination before the consult. |
| Photo upload on intake | Clients attach photos of their current hair so the stylist can assess condition and length before booking, reducing surprises at the chair. |
| CRM routing | Leads ready to book this week route into your CRM ahead of exploratory, flexible-timeline enquiries, so follow-up effort matches booking intent. |
Example keratin treatment lead scenarios
Illustrative situations explain the intake questions and possible follow-up.
Color-treated hair wants frizz reduction
The client flags color-treated hair and selects frizz reduction as the goal, so the stylist can review chemical compatibility before confirming the slot.
First-time keratin client, long hair
No prior smoothing treatment plus long hair length signals a longer consultation and processing block than a repeat client would need.
Damaged hair, just exploring
Damaged or brittle hair paired with a flexible, exploring-options timeline points to a nurture follow-up rather than an immediate chair hold.
Repeat client booking this week
A yes to prior keratin treatment plus a this-week scheduling answer lets the salon fast-track booking since treatment history is already known.
Connect Cliont to your workflow
Connect your CRM
HubSpot, HighLevel, monday.com
Connect your legal software
Lawmatics, MyCase, Clio Manage and Clio Grow
Notify your team
Email, SMS, Slack
Configure other destinations
Google Sheets, configured webhooks, Zapier and API workflows
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More hair salon intake templates
Keratin Treatment lead-intake FAQs
Does the intake tell me if a client's hair can handle keratin chemicals?
The intake captures the client's stated hair condition, chemically relaxed, color-treated, damaged, or healthy, so your stylist can review it before confirming the appointment. Final compatibility decisions still rest with the stylist, not the form.
How does the intake treat first-time keratin clients differently from repeat ones?
The prior-treatment question separates clients who've had a smoothing treatment before from first-timers, so you can plan a longer consultation for new clients and a faster booking path for known ones.
Can I prioritize leads who want to book soon over ones just browsing?
Yes. The scheduling question distinguishes this-week, this-month, and flexible/exploring answers, so same-week requests can be routed ahead of leads still weighing their options.
Does hair length affect how the lead is handled?
Hair length is captured separately from condition, giving your team a sense of service duration and product volume before the client sits down.
What if a client selects multiple desired outcomes, like frizz reduction and straightening?
The desired-results question allows multiple selections, so the stylist sees the full combination of goals and can prep the right formula and technique in advance.
How is this different from the intake for hair color or highlights?
Keratin intake centers on hair condition and chemical history rather than color goals, so it asks about prior smoothing treatments and current hair state instead of shade or lift questions used for Hair Color or Highlights.
Turn keratin treatment visitors into qualified appointments
Give every keratin treatment visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you hold a chair.