Know which ground-up construction leads are worth site walk time
Ask about building type, land ownership status, and plan progress up front, then collect site plans and survey documents so your team can gauge feasibility before committing to a site walk.
The exact intake your ground-up commercial construction leads complete
This is the real 7-question guided intake for Ground-Up Commercial Construction — the same flow your customers finish before you ever pick up the phone.
What a qualified ground-up commercial construction lead should tell you
A new commercial building built from an undeveloped or cleared site through completion, requiring confirmation of land control, plan readiness, and decision-making authority before an estimate is warranted.
- Commercial Building Being Constructed
- Own Or Control Land
- Current Status Architectural Or
- Approximate Size Planned Building
- Decision-Maker Or Authorized Select
- Project Budget Range Been
- General Location Project (City
The questions your team needs answered
Every ground-up commercial construction intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| What type of commercial building is being constructed? | Building type determines whether the project fits your crew's experience and whether it should be compared against a sibling category like retail or restaurant construction instead. |
| Do you currently own or control the land where the building will be constructed? | Confirmed land control means the project can realistically move to a site walk and estimate, while a 'no' answer signals earlier-stage interest. |
| What is the current status of architectural or engineering plans for this project? | Plan status is the strongest readiness signal in the catalog — approved or permitted plans mean the project is ready for a contractor conversation, not just exploratory. |
| What is the approximate size of the planned building in square feet? | Segments the lead so you can route, price, and prioritize it correctly. |
| Are you the decision-maker or authorized to select the general contractor for this project? | Knowing whether the submitter is authorized to select the GC prevents your team from spending site walk time with someone who can't actually award the work. |
| Has a project budget range been established for this construction? | An established budget range tells your team the project has moved past concept stage into financial planning. |
| What is the general location of the project (city and state)? | The city and state answer lets your team confirm the project falls inside your service area before committing to a site walk. |
How Cliont scores ground-up commercial construction leads
Every answer is weighted automatically — no manual review required.
Value signals
- Own Or Control Land: yes
- No plans yet
- Plans in progress
- Plans completed
- Plans approved or permitted
- Decision-Maker Or Authorized Select: yes
See the lead your team receives
Ground-Up Commercial Construction Lead
From first click to qualified lead
Follow owners and general contractors through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the project
Smart questions adapt to their project and capture the full scope.
They add photos & plans
Site photos and plans come attached, so you scope before you bid.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for ground-up commercial construction workflows
| Cliont capability | Ground-Up Commercial Construction application |
|---|---|
| Weighted scoring | Land ownership, plan progress, and decision-maker status carry the heaviest weights, so a lead with approved plans and an authorized buyer outranks an early-stage inquiry automatically. |
| Single-choice building type routing | The building type answer separates office, retail, industrial, multifamily, and hospitality projects so your team can prioritize based on the project types you actually build. |
| CRM delivery | Once land control, plans, and decision-maker status are confirmed, the lead is sent to your CRM with those answers attached so estimators aren't starting from a blank intake. |
| Free-text location capture | The city/state field lets your team screen for service area before a site walk gets scheduled on a project outside your working radius. |
Common ground-up commercial construction lead scenarios
Developer with approved plans and land
Owner already controls the site and has permitted plans in hand — the intake flags this as ready to move and routes it for a fast site walk booking.
Early inquiry with no plans yet
A prospect is exploring a build with no architectural work started and land not yet secured, so the intake captures intent without triggering a premature estimate.
Inquiry from a non-decision-maker
An architect or broker submits on behalf of an owner but isn't authorized to select the contractor, so the intake surfaces that gap before your team invests time confirming who actually signs.
Large build, budget undefined
A 50,000+ sq ft project comes in without an established budget range, letting the team weigh building scale against financial readiness before scheduling a walk.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book projects
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More general contracting intake templates
Ground-Up Commercial Construction lead-intake FAQs
How does the intake handle leads who don't yet own the land?
The land ownership question is weighted so a 'no' still scores the lead, just lower than a confirmed site — this keeps early-stage developers in your pipeline without treating them the same as a site-ready owner.
What if the caller isn't the person who picks the contractor?
The decision-maker question flags this directly, so your team can route the conversation toward identifying the actual authority before booking a site walk.
Does plan status affect how a lead gets scored?
Yes — plans that are approved or permitted score highest, while 'no plans yet' still qualifies the lead but signals it's earlier in the pipeline and may need a longer runway before a walk.
Can this intake distinguish an office build from a warehouse or restaurant?
The building type question captures that up front, so leads for sibling project types like retail or restaurant construction can be reviewed differently from a ground-up office or industrial job.
What happens if a project doesn't have a budget range set yet?
The intake still accepts the lead but scores it lower than one with an established budget, giving your team context before deciding how much time to invest.
Does the location field help filter out-of-area projects?
The city/state free-text field gives your team a quick way to screen for service area before a site walk gets scheduled.
Turn ground-up commercial construction visitors into qualified projects
Give every ground-up commercial construction visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you send an estimator.