Turn YouTube ad enquiries into strategy-call-ready leads
Ask prospects about their campaign goal, video content readiness, and launch timeline up front, then let Cliont score the lead and send it to your CRM with any video assets attached.
The exact intake your youtube ads leads complete
This is the real 7-question guided intake for YouTube Ads — the same flow your customers finish before you ever pick up the phone.
What a qualified youtube ads lead should tell you
Planning and qualification of paid video ad campaigns on YouTube, covering campaign goal, video asset readiness, Google Ads account status, and launch timing before a strategist scopes the work.
- Main Goal Youtube Advertising
- Already Have Video Content
- Run Paid Ads On
- Have Active Google Ads
- Will Approve Campaign Strategy
- Would Like Campaign Launch
- Audiences Want Reach With
The questions your team needs answered
Every youtube ads intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| What is the main goal of your YouTube advertising campaign? | Sales or conversions carries the highest weight, so goal choice is the primary signal for how much revenue this campaign could generate. |
| Do you already have video content ready to use in ads? | Video readiness affects proposal scope directly — 'no video content yet' means production work has to be quoted before ads can run. |
| Have you run paid ads on YouTube or Google Ads before? | Separates real opportunities from leads that aren’t a fit yet. |
| Do you have an active Google Ads account for this business? | An active Google Ads account contributes to both the high-value and urgent signals since it removes setup steps that slow campaigns down. |
| Who will approve the campaign strategy and budget? | Knowing whether an external client must approve budget tells you how many extra steps stand between the strategy call and a signed proposal. |
| When would you like the campaign to launch? | An 'Immediately' launch answer combined with an active account is what triggers the urgent signal on this subservice. |
| Which audiences do you want to reach with this campaign? | Segments the lead so you can route, price, and prioritize it correctly. |
How Cliont scores youtube ads leads
Every answer is weighted automatically — no manual review required.
Value signals
- Brand awareness
- Lead generation
- Sales or conversions
- App installs
- Not sure
- Have Active Google Ads: yes
Urgency signals
- Have Active Google Ads
- Immediately
Disqualifiers
- Not sure yet
See the lead your team receives
YouTube Ads Lead
From first click to qualified lead
Follow prospects and clients through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the project
Smart questions adapt to their project and capture the full scope.
They share the details
The scope and any documents come attached, so you can scope before the first call.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for youtube ads workflows
| Cliont capability | YouTube Ads application |
|---|---|
| Weighted lead scoring | Goal answers are weighted by revenue potential — sales or conversions scores highest — so a lead chasing conversions ranks above one that's just after brand awareness. |
| Urgency flagging | Leads that already have an active Google Ads account and want to launch immediately are marked urgent, so you can prioritize outreach before they cool off. |
| Decision-maker visibility | The approval question tells you upfront whether you're talking to the actual budget owner or need to get an external client on the strategy call before quoting. |
| Creative gap detection | The video readiness question flags whether creative is ready, needs editing, or doesn't exist, so proposals can account for production time and cost instead of assuming assets exist. |
Common youtube ads lead scenarios
Ready-to-launch advertiser
Prospect already has an active Google Ads account, wants sales or conversions, and picks 'Immediately' for launch — the intake flags this as urgent and routes it to the top of your queue.
Still exploring, not committed
Goal is marked 'Not sure', video content doesn't exist yet, and the launch timing is 'Still in planning stage' — this lead scores lower and can be nurtured rather than rushed to a call.
Agency approval chain
The person filling out the form isn't the final approver — an external client will sign off on strategy and budget — so you know the strategy call needs the right stakeholder present.
Video-ready lead gen campaign
Client has usable video assets, wants lead generation, and targets a specific industry niche — the intake surfaces this as a fast-track fit since creative and audience are already defined.
First-time YouTube advertiser
No prior paid ads history and no active Google Ads account — the intake catches this early so you can scope account setup time into your proposal instead of assuming a running account.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book projects
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More paid advertising intake templates
YouTube Ads lead-intake FAQs
Does the intake ask whether the prospect already has a Google Ads account?
Yes — that question carries its own weight and is one of the signals used to flag both high-value and urgent leads, since an existing account usually means a faster path to launch.
What happens if the client doesn't have video content yet?
The intake asks directly whether video is ready to use, needs editing, or doesn't exist yet, so you can see the creative gap before you scope the proposal instead of discovering it on the call.
Can I tell from the intake who actually approves the budget?
Yes, the form captures whether the person filling it out approves directly, needs a partner's sign-off, or is waiting on an external client — useful for judging how long the deal will take to close.
How does launch timing affect lead priority?
A prospect who selects 'Immediately' alongside an active Google Ads account is treated as urgent, while 'Still in planning stage' responses are scored lower and can wait for standard follow-up.
Does the intake tell me what audience the client wants to target?
Yes, it captures whether they're after local, national, niche, or retargeting audiences via a multi-select question, so you arrive at the strategy call already knowing the targeting brief.
Is this the same intake used for Google Ads Management or Facebook and Instagram Ads leads?
No — each subservice, including Google Ads Management and Facebook and Instagram Ads, has its own catalog of qualification questions built around the fields relevant to that channel.
Turn youtube ads visitors into qualified clients
Give every youtube ads visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you take the first call.