Roof replacement intake that flags active leaks up front
Homeowners submit property type, roof size, and water-damage details before you ever step onsite, with photos of the roof and any interior leaks attached so you can prioritize the estimate visit.
The exact intake your roof replacement leads complete
This is the real 6-question guided intake for Roof Replacement — the same flow your customers finish before you ever pick up the phone.
What a qualified roof replacement lead should tell you
Full tear-off and replacement of an existing roof system, covering the underlying deck, materials, and labor needed to install a new roof from scratch — as opposed to a patch or partial repair.
- Property Roof Replacement
- Approximate Size Roof Be
- There Any Active Leaking
- Current Roofing Material
- Property Owner Or Authorized
- Soon Want Roof Replacement
The questions your team needs answered
Every roof replacement intake asks these — and why each one matters.
| Question | Why it matters |
|---|---|
| What type of property needs the roof replacement? | Segments the lead so you can route, price, and prioritize it correctly. |
| What is the approximate size of the roof to be replaced? | Roof size directly scales the weight of the lead since larger jobs represent more material and labor, with 'Large' weighted above 'Small' or 'Medium'. |
| Is there any active leaking or visible water damage inside the property? | Active leaking or interior water damage is the single urgency signal in this catalog, weighted at 9 to push time-sensitive replacements ahead of routine ones. |
| What is the current roofing material? | Segments the lead so you can route, price, and prioritize it correctly. |
| Are you the property owner or authorized to approve this project? | Confirming the respondent owns or is authorized to approve the project carries the highest weight in the catalog (10 vs. 2), since unauthorized inquiries often stall before a contract is signed. |
| How soon do you want the roof replacement to start? | Desired start timing spans the widest weight range (10 down to 2), separating homeowners ready to move now from those still comparing options. |
How Cliont scores roof replacement leads
Every answer is weighted automatically — no manual review required.
Value signals
- Small (under 1,500 sq ft)
- Medium (1,500-3,000 sq ft)
- Large (over 3,000 sq ft)
- Not sure
- There Any Active Leaking: yes
- Property Owner Or Authorized: yes
Urgency signals
- There Any Active Leaking
- Immediately
See the lead your team receives
Roof Replacement Lead
From first click to qualified lead
Follow homeowners and property managers through one smooth, guided flow.
They land & meet you
Your video greeting plays instantly — a real face instead of a blank form.
They explain the job
Smart questions adapt to their job and capture the full scope.
They add photos
Damage photos and details come attached, so you assess before you drive out.
You get a ready lead
Scored and qualified — waiting for you to win it.
Built for roof replacement workflows
| Cliont capability | Roof Replacement application |
|---|---|
| Photo and video upload widget | Ties directly to the active-leak question, prompting homeowners who report interior water damage to attach photos of the affected ceiling or attic alongside exterior roof shots. |
| Weighted scoring engine | Applies the catalog's distinct weights to roof size, timeline, and ownership answers so a large, immediate, owner-confirmed job outranks a small, exploratory, unauthorized inquiry. |
| Ownership verification flag | Automatically flags leads where the respondent isn't the property owner or authorized approver, so your team can confirm decision-making authority before booking the estimate. |
| Direct CRM routing | Sends qualified leads to your CRM tagged with property type, current material, and roof size, so crews can be assigned without re-asking the homeowner basic project details. |
Common roof replacement lead scenarios
Active leak, immediate start
The homeowner reports active leaking or interior water damage and wants work to begin immediately, stacking the highest urgency and value weights the catalog produces.
Large multi-family property
The property type is multi-family or commercial and the roof size is over 3,000 sq ft, flagging a larger job worth prioritizing ahead of smaller single-family requests.
Someone other than the owner inquires
The person filling out the intake indicates they are not the property owner or authorized to approve the project, which drops the ownership weight and signals the lead needs confirmation before an estimate is booked.
Just exploring, roof size unknown
The homeowner picks 'Just exploring options' for timeline and 'Not sure' for roof size, producing a lower-urgency lead that still routes through but sits behind time-sensitive requests.
Connect Cliont to your workflow
Send leads
HubSpot, HighLevel, Salesforce, JobNimbus
Book jobs
Google Calendar, Outlook Calendar, Calendly
Notify your team
Email, SMS, Slack
Automate follow-up
Zapier, Webhooks, API
Simple, transparent pricing
Choose the plan that works for your business.
Professional
Unlimited intake forms and leads for your growing business.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Advanced analytics dashboard
Pay Per Lead
Only pay when you receive a qualified lead.
- Unlimited intake forms
- Custom video greetings
- AI-powered voice bot
- English + Spanish support
- Automatic lead scoring
- Digital estimates & e-signatures
- Photo, video & file upload
- Charged only for submitted leads
More roofing intake templates
Roof Replacement lead-intake FAQs
What happens if a homeowner doesn't know their roof size?
The intake still accepts 'Not sure' as an answer, which carries its own weight so the lead is scored and routed rather than dropped, just with less certainty than a homeowner who knows their square footage.
How does the intake handle leads where no leaking is reported?
No active leaking still carries a meaningful weight, since a roof replacement can be justified by age or a failed inspection alone — the lead isn't treated as low-value, it just won't trigger the urgency flag that active leaks do.
Can the intake catch someone inquiring who isn't authorized to approve the project?
Yes — the ownership/authorization question carries a much lower weight when answered 'no,' so those leads still reach you but are distinguishable from confirmed decision-makers before you schedule an estimate.
Does the intake separate residential jobs from commercial ones?
Property type is captured directly, so single-family homes are distinguished from multi-family or commercial properties, letting you route or prioritize based on job type.
How is urgency determined for a roof replacement request?
The intake asks how soon the homeowner wants to start, with 'Immediately' weighted highest and 'Just exploring options' weighted lowest, so time-sensitive jobs surface ahead of casual inquiries.
What photos are collected before the lead reaches my CRM?
Homeowners are asked for exterior roof shots and, when they've reported active leaking, interior photos of the damage — giving you visual context before you commit to a drive-out.
Turn roof replacement visitors into qualified jobs
Give every roof replacement visitor a guided intake instead of a dead contact form — and get a scored, qualified lead before you drive out.